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Mobile Gaming Industry Thrives: Revenue Surges and Milestones

Harry Potter: Puzzles & Spells, the match 3 game by Zynga, celebrated its fifth anniversary, surpassing $275 million in revenue according to Appmagic estimates. With over 32.5 million downloads since its launch, the game has been most popular in the US, contributing significantly to its revenue and download numbers.

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Vita Mahjong dominated the ad charts in August, holding the top spot for both iOS and Android platforms for two consecutive months. The tile matching puzzle game by Vita Studio outperformed other titles like Emblem Assemble: Neo, Block Blast, Poem of Nightwarden, and Block Crush, showcasing its strong advertising presence.

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Midcore games in Tier-1 western markets experienced a significant revenue growth of over 15% year-over-year in July. Appmagic’s analysis revealed revenue increases across various genres, with simulation and shooter games leading the way in terms of downloads and revenue gains.

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Huuuge Games’ social casino titles, Huuuge Casino and Billionaire Casino, collectively exceeded $2.2 billion in lifetime revenue. Despite a slight decline in revenue year-over-year, the two games remained strong performers in the social casino market, contributing to Huuuge Games’ overall financial performance.

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Delta Force achieved a remarkable milestone with a daily revenue peak of $6.5 million, surpassing PUBG Mobile in daily earnings. The game’s success can be attributed to strategic events like world championship tournaments and new live ops initiatives, driving anticipation among players.

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Embracer Group initiated a share buyback program worth $53.4 million to enhance shareholder value. The move aims to optimize the company’s capital structure and create value for investors by reducing the share capital.

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Plinko games emerged as a lucrative subgenre in the casino gaming space, with titles like Plinko Galaxy and Plink by Pokerist leading in lifetime revenue and downloads. These games, characterized by a ball-drop mechanism, have gained popularity among players seeking engaging and rewarding gameplay experiences.

Overall, the mobile gaming industry continues to witness dynamic trends and significant financial achievements across various genres and game titles. With the ongoing success of established franchises and the emergence of new gaming experiences, the market remains competitive and diverse, catering to a wide range of player preferences.

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